Alexander Borisov

Alexander Borisov

Product designer • 5 years of experience • Worked on digital products in B2C, Web3, Edtech, and Entertainment • Currently at  A4 KIDS CITY and  A4 VR PARK — designing the websites of two kids' entertainment parks

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A4 VR Park
236K sessions since December 20242024 — present

A4 VR Park

Rebuilt the VR park website in a neon cyber style and merged two A4 parks into one ecosystem with a shared menu.

WebEcosystem
A4 Kids City
1M+ sessions · 3.47% conversion2023 — present

A4 Kids City

Rebuilt the kids' career park website for the rebrand under Vlad A4 — a calm style instead of the blogger's loud identity.

WebEntertainment
Path to EGE
1,000+ installs on RuStore2024

Path to EGE

A cross-platform app for preparing for the Russian state exam: from the client's idea to store release.

EdtechMobile
FitBurn
2 platforms · clickable prototype2023

FitBurn

Designed a move-to-earn service from scratch: wallet, NFT shop, and upgrade mechanics — two platforms plus a rebrand.

Web3ProductIdentity
KF.STUDIO
2022

KF.STUDIO

Logo for a Moscow live-streaming studio — a case with the full process.

Logo